Digital Transformation

Move beyond digital transformation ‐ and improve your ROI

In today’s business world, digital disruption can force an industry to transform overnight. 

There are always some unknowns in business. But there’s one thing technology and business leaders are pretty certain about: digital transformation and its acceleration to support their business strategy. 

According to the latest 2022 PwC's Pulse Survey60% of executives say digital transformation is their most critical growth driver in 2022, and 60% of CIOs say their companies are investing significantly in digital transformation.

Digital Transformation
PwC 24th Annual Global CEO Survey, PwC Market Research Centre

Sources: PwC 24th Annual Global CEO Survey, PwC Market Research Centre
Note: due to rounding, the sum of percentages in each category might not add up to 100%.

Besides, as stated in the 24th Annual Global CEO Survey, 85% of Luxembourg CEOs are planning to increase their long-term investments in digital transformation over the next years.

As competitive and consumer demands continue to evolve, digitisation offers real opportunities for faster growth and greater productivity. But to be successful, companies must make digital investments wisely, be clear about their goals, and carefully manage change among employees. 

At the same time, customers are expecting more and more personalised interactions with technology.

Giving customers and employees a great experience is paramount. Indeed, 32% of consumers say they will walk away from a brand they love after just one bad experience (source: Experience is everything: Here's how to get it right). The challenge: use new technology with purpose to make the experience feel more human—without creating frustrations for customers and while empowering employees. Done right, technology can help companies create phenomenal customer experiences and reap the resulting benefits: 82% of the top-performing companies report paying close attention to the human experience around digital and tech. (source: Experience is everything: Here's how to get it right

Together we can navigate this rapidly evolving landscape to solve complex business challenges and realise your strategic business goals – from strategy through execution. Transformation is not easy. It takes time, resources, talent and risk. Many approaches can stall transformation or fail short capturing the issues. The same old processes and issue-based approaches no longer provide advantages, especially in a fast changing and complex environment. A comprehensive approach is key to success.

By combining PwC’s expertise and our key partners’ technology, we can help you solve your most critical business issues. Whatever the focus – moving to the Cloud, greater innovation, or business transformation – PwC and our partners are here to help.

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Contact us

Patrice Witz

Technology Partner and Digital Leader, PwC Luxembourg

Tel: Landline: +352 49 48 48 3533 | Mobile: +352 62133 35 33

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