21 April 2026

Innovation & Creativity Day

This event is a moment designed for the leaders who make transformation happen every day: COOs, Heads of Transformation, Innovation and Customer Experience. Inspired by the PwC Global CEO Survey, where 50% of CEOs say innovation is critical, yet few have embedded proven practices. The objective is simple: move beyond talking about innovation to unlocking practical ways to accelerate it inside organisations through collaboration, experimentation, and fresh perspectives. 

The agenda brings together thought leadership and real-world experience through the contributions of Luc de Brabandere - author of the book “The Art of Thinking in a Digital World”, Leonhard Kossmann - CEO of Fundvis, a startup specialising in workflow automation for the investment fund industry and Olivier Carré - Technology and Transformation Leader at PwC Luxembourg. 

Request an invitation should you be interested in joining us!

Date & Schedule

  • 21 April 2026
  • 08.30am to 12.50pm
  • At PwC Luxembourg (2 rue Gerhard Mercator, L-2182 Luxembourg)

Agenda

08.30am - 09.00am Welcome and breakfast
09.00am - 09.10am Introduction 
09.10am - 09.45am Keynote: "From creativity to innovation" by Luc de Brabandere  
09.45am - 10.30am PwC Innovation and Transformation journey: AI factory, GenAI at scale and intrapreneurship  
10.30am - 10.40am Coffee break
10.40am - 11.40am

Hands-on and interactive sessions on: 

  • Creativity to innovation, 

  • AI Transformation: Lessons from startups, and  

  • Cultural transformation.

11.30am - 12.40pm

Lunch & Innovation Fair featuring selected practical demos such as: 

  • Real Estate Valuation Benchmarking, 

  • AI-powered delegation oversight, 

  • AIFM operational excellence redefined. 

12.40pm - 12.50pm Conclusion

Request an invitation should you be interested in joining us!

Contact us

Christian Heinz

Tax Partner, Global Tax Compliance and Innovation Team Leader, PwC Luxembourg

Tel: +352 621 33 2247

Grégory Weber

Managing Director, Experience Center Leader, PwC Luxembourg

Tel: +352 49 48 48 6175

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