| 2002 | 2005 | 2006 | 2008 | 2009 |
| 1.Enterprise wide cost reduction | 1.Clients satisfaction orientation | 1.Clients satisfaction orientation | 1.Clients satisfaction orientation | 1.Clients satisfaction orientation |
| 2.Clients satisfaction orientation | 2.Organisation wide quality improvement | 2.Organisation wide quality improvement | 2.Organisation wide quality improvement | 2.Organisation wide quality improvement |
| 3.Growth | 3.Innovation | 3.Innovation | 3.Growth | 3.Strategic positioning |
| 4.Organisation wide quality improvement | 4.Growth | 4.Growth | 4.Strategic positioning | 4.Enterprise wide cost reduction |
| 5.Strategic positioning | 5.Merger Acquisition | 5.Enterprise wide cost reduction | 5.Enterprise wide cost reduction | 5.Growth/Innovation |
| 2002 | 2005 | 2006 | 2008 | 2009 |
| 1.Enterprise wide cost reduction | 1.Clients satisfaction orientation | 1.Clients satisfaction orientation | 1.Clients satisfaction orientation | 1.Clients satisfaction orientation |
| 2.Clients satisfaction orientation | 2.Organisation wide quality improvement | 2.Organisation wide quality improvement | 2.Organisation wide quality improvement | 2.Organisation wide quality improvement |
| 3.Growth | 3.Innovation | 3.Innovation | 3.Growth | 3.Strategic positioning |
| 4.Organisation wide quality improvement | 4.Growth | 4.Growth | 4.Strategic positioning | 4.Enterprise wide cost reduction |
| 5.Strategic positioning | 5.Merger & Acquisition | 5.Enterprise wide cost reduction | 5.Enterprise wide cost reduction | 5.Growth/Innovation |